PROGRAM.
PROGRESS.
RESULTS.
CERTIFICATION.
Walk out with a complete strength system you can use immediately, one that adapts, evolves and keeps clients progressing indefinitely. It is the methodology refined at Westside Barbell, behind hundreds of world records and thousands of professional athletes, brought to Canadian coaches and gym owners for the first time.
THE METHODOLOGY. FROM THE SOURCE.
- MENTORED BY LOUIE SIMMONSLouie referred Craig his first elite athlete client, and Craig turned to him for questions and advice as he developed as a coach.
- DIRECTOR OF EDUCATION, WESTSIDE BARBELLLed educational programming and seminar delivery at Westside, and built an NSCA-recognized certification.
- CONJUGATE COACH, ONNIT
- FORMER PROFESSIONAL STRONGMAN COMPETITORCoaches everyone from elite competitors to everyday clients, online and in person.
- SEMINARS ACROSS NORTH AMERICA AND EUROPE
THE SEMINAR
The foundation. How and why the conjugate system was developed, the sports science behind it, and thorough instruction in the repetition effort, dynamic effort and max effort methods.
Attendees are coached through the three main lifts and essential conjugate variations, with firsthand experience of dynamic effort and max effort work and the techniques and cues used at Westside Barbell.
How to build conjugate programs, with example training weeks and templates you can use immediately, plus a Q&A for coach-specific questions and adaptations.
Seminars run one or two days, depending on location and request.
WHAT YOU LEARN
A complete, implementable system, not just theory. Six modules take you from the origins of the method to building full programs.
The Soviet research behind the system, Louie Simmons' discovery, and why linear periodization fails advanced athletes.
Essential terminology, rate of force development, the strength curve, types of strength, accommodating resistance and the law of accommodation.
The weekly template, exercise selection principles, upper and lower workout structure, and time between sessions.
Building absolute strength, the mini max, max effort techniques, isometrics and the science of maximal strength development.
Explosive strength, compensatory acceleration, overspeed eccentrics, three-week waves and in-season application.
Hypertrophy, strength endurance, restoration and recovery, and how to combine all three methods into complete programs.
HOW YOU GET CERTIFIED
- 01ATTEND THE SEMINAR
Spend one or two days in person learning the method and coaching it on the platform.
- 02STUDY THE MANUAL
Every attendee receives the 50-page manual covering the full system.
- 03TAKE THE EXAM
Complete the exam online after the seminar: true or false, multiple choice, short answer and essay questions.
- 04GET CERTIFIED
Craig marks every exam personally. Score 80% or higher to earn your certificate and a listing in the coach directory.
CERTIFY YOUR TEAM
Give your coaches a methodology that works and that they can explain. Certified trainers walk out with a complete, structured system for building long-term development plans. Less guessing, fewer plateaus, and programs that evolve by design and keep clients coming back.
- Elevates your coaching staff's programming ability
- Gives trainers a clear, science-backed system to follow
- Certified coaches listed in the Conjugate Canada coach directory
- Hands-on technique component included
Your trainers need continuing education credits. Certification gives your staff canfitpro CEU-eligible education and something more valuable: a structured, long-term programming system they can use with every client immediately.
- canfitpro CEU-eligible continuing education*
- Flat-rate pricing for full staff certification
- Gives trainers a roadmap to show clients
- Programs that evolve by design help keep clients engaged
*Coaches holding other certifications may submit this course for CEU approval directly with their own certifying body.
RESULTS THAT SPEAK
“Craig is, without a doubt, one of the best. Not only because of his knowledge, but because of his ability to articulate, coach, and demonstrate effectively to people of all ages and abilities. I don’t just respect him as an elite coach. I respect him as a genuinely good human being too.”
“It was obvious to me that he was educated in what he was teaching while also having the ability to explain things to us in a way we could understand and then apply it to the lift. I have used a number of his cues and coaching points with my high school student-athletes.”
Every coach who completes the Conjugate Canada certification is listed in the coach directory by city and province. The directory is launching soon.
Pricing is set when your seminar is booked, based on location, format and group size.